The Weird and Wonderful World of Industrial Musicals
Run Time: 105 min. Format: DCP
Diesel Dazzle… Got to Investigate Silicones… The Bathrooms Are Coming…? Welcome to the bonkers alternate universe of industrial musical theater, presented by Letterman and Simpsons writer Steve Young.
Steve discovered corporate musicals while gathering obscure albums for the Letterman show’s “Dave’s Record Collection” comedy bit. Years later, Steve is the world’s authority on the bizarrely entertaining shows created for company conventions and sales meetings from the 50’s to the 80’s that the public was never meant to see or hear. Steve, the star of Dava Whisenant’s award-winning documentary Bathtubs Over Broadway, loves to bring the jaw-dropping delights of industrial musicals to audiences around the country, featuring ultra-rare films from his collection that can’t be seen anywhere else. Thrill to cheerfully twisted in-house musical propaganda from General Electric, Kellogg’s, American-Standard, Citgo, Purina and more, with Steve’s hilarious commentary (and even a bit of live music).
It’s a secret world of Americana that will astonish, amuse, perplex — and just might make you want to go out and sell, sell, sell!